Consulting for Equity

A few founders a year. Real skin in the game. 

A small number of deep, multi year engagements. Roland works alongside you to build value and take the business to a premium exit, and takes his upside in ownership, not fees.

Engagement
One to five years
Paid in
Ownership, not fees
Capacity
A few founders a year
  • More than 1,000 acquisitions and exits closed
  • Exits to SoftBank, KKR and a Blackstone company
  • Final prices typically 20% to 80% above the first offer

Request an introduction

Start with your name, email, and phone. A few quick questions come next so we can tell fast if it is a fit. Roland reviews every application himself.

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Why owners call Roland

Most founders build a company that cannot run without them, then wonder why the offers come in low, or never come at all. Roland works in the gap between the business a founder built and the company a serious buyer competes to own.

What Roland does

Four jobs, one outcome: a premium exit. 

An empty founder's office at dusk, the chair pushed back from the desk
01 / 04

Build the team and systems that let the business run without you.

Buyers discount a company that depends on its founder. Roland helps you put the people, the systems and the reporting in place so the business keeps performing when you step back, which is exactly what a buyer pays for.

A walnut boardroom table with a signed agreement, a brass pen and an espresso
02 / 04

Find and structure the acquisitions that raise profit and enterprise value.

The right acquisition moves the one metric your business actually needs. Roland brings more than 1,000 deals of pattern recognition to picking the target and structuring the deal so the terms are worth more than the headline price.

A quiet diligence room with binders, a brass lamp and reading glasses
03 / 04

Get the company ready so a serious buyer competes to own it.

Exit readiness is a present practice, not a final step. Clean financials, a transferable team and a defensible margin get built years ahead, so when the right offer arrives the business is ready and buyers compete for it.

A calm operations floor at dawn
04 / 04

Install AI and automation that expand margins and raise Revenue Per Employee.

Buyers now price Revenue Per Employee directly. Roland helps you put AI and automation to work where they widen margins, so the same team produces more and the number a buyer looks at goes up.

How it works

From a short form to a premium exit. 

Two quick steps from you. Everything after that is a conversation with Roland.

  1. Step 1

    Request an introduction

    Your name, email and phone. That is all the first step asks for.

  2. Step 2

    Share a few details

    Your company, your profit and revenue ranges, and what you are trying to make happen. The more candid you are, the faster the answer.

  3. Step 3

    Roland reviews it himself

    Roland reviews every application himself. If it looks like a fit, he reaches out by text or email, so keep an eye on your phone and inbox.

  4. Step 4

    Build toward the exit, together

    A deep engagement over one to five years. Roland works alongside you on the team, the acquisitions and the exit, and takes his upside in ownership, not fees.

Is it a fit

Honest about who this is for. 

A good fit

  • A profitable business, usually three years in or more, with $500k or more in yearly profit.
  • You want a real exit on your terms, not another decade of grinding.
  • You are open to growing through acquisitions, not just working harder.

Not the right fit

  • A business under $500k in yearly profit. The free tools and the newsletter are the better place to start.
  • An owner who wants an hourly consultant. Roland is paid in ownership, not fees.
  • Anyone looking for a one off consult. These are deep, multi year engagements.

Proof

A sample of engagements. 

On every engagement here, Roland worked with the company through exit prep, acquisitions, positioning, business model and structure, and the negotiation itself, most over multiple years. Final sale prices have typically closed 20% to 80% above the first offer received.

Figures are approximate and details anonymized to honor confidentiality agreements.

  1. 01

    Nine figure exit, about 79% above the first offer

    A construction services company, after repositioning, acquisitions, and restructured negotiations.

  2. 02

    Eight figure exit to SoftBank

    A tech enabled consulting firm.

  3. 03

    Eight figure exit to KKR

    A sports manufacturing product company.

  4. 04

    Eight figure exit to a Blackstone company

    A services company.

  5. 05

    2.5x EBITDA growth

    A professional services firm, via acquisitions and professionalization.

  6. 06

    Inc. 500 ranked, 942% growth

    A media driven, direct to consumer brand.

  7. 07

    One location to an eight figure LOI

    A regional multi location consumer services provider, from a single location to an eight figure LOI from a strategic acquirer.

Two leather armchairs by a fire with a chess game between them

When a deal goes sideways

One recent deal lost half its value in diligence. Roland restructured the transaction and closed above even the original offer from before the collapse.

That is the difference between running a process and having an advisor with skin in the game.

Roland Frasier, arms crossed, smiling

Who you would work with

A recovering attorney with 1,000+ deals behind him. 

Roland pairs the rigor of private equity with the creativity of an operator who built companies from nothing. He serves on Stanford advisory boards, hosts the Business Lunch podcast, and wrote Zero Down and Business Wealth Without Risk.

Read Roland’s story →

1,000+

Acquisitions and exits closed

$1B+

Annual revenue across the portfolio

17

Verticals with active stakes

6x

Inc. 5000 companies as a principal

Questions

Before you reach out. 

What does Consulting for Equity cost?

There is no hourly fee. Roland takes an ownership stake and is paid when enterprise value goes up, so his upside is tied to the same exit you are building toward.

How long does an engagement last?

One to five years. These are deep, multi year engagements with a small number of founders, not a one off consult.

Is my business big enough?

Usually a profitable business three years in or more, with $500k or more in yearly profit. If you are not there yet, the free tools and the newsletter are the best place to start.

What happens after I send the form?

Roland reviews every application himself. If it looks like a fit, he reaches out by text or email, so keep an eye on your phone and inbox.

Do I need to be planning a sale soon?

No. The owners who get the best price start years before a sale. Exit readiness is a present practice, not a final step, so the business is always ready if the right offer arrives.

What happens to what I share?

It is used only to reply to you. The Privacy Policy linked under the form explains the rest.

Consulting for Equity

If this sounds like your business, start the conversation. 

Two quick steps. Roland reviews every application himself.